Privacy Policy

1. Information We Collect

Depending on how you interact with us, we may collect information such as:

• your name;
• email address;
• telephone number;
• information you provide in an enquiry or online form;
• information relevant to a financial service or investment enquiry;
• information provided for wholesale client or sophisticated investor verification;
• documents or other information you voluntarily provide;
• IP address;
• date and time of an online submission; and
• basic technical information relating to your device or use of our website.

We will generally only collect information that is reasonably necessary for the relevant purpose.

2. How We Collect Information

We may collect personal information when you:

• submit an enquiry through our website;
• complete an online form;
• request information about our services;
• request contact from a financial adviser;
• communicate with us by email or telephone; or
• otherwise voluntarily provide information to us.

Where reasonably practicable, we collect personal information directly from you.

3. How Information Submitted Through the Website Is Handled

Information submitted through our online forms is automatically transmitted to the relevant licensed financial adviser or an authorised or relevant member of the Alphabet Private Wealth team for the purpose for which the information was submitted.

The website itself is not intended to operate as a permanent customer database.

We do not intentionally maintain a permanent database of personal information submitted through our online forms.

Information may be temporarily processed by the website or its underlying systems where technically necessary to receive, transmit and deliver your submission.

After information has been transmitted to the relevant financial adviser or Alphabet Private Wealth staff member, it may be retained outside the website where necessary for providing services, compliance, legal, regulatory or record-keeping purposes.

4. Why We Collect Personal Information

We may collect and use personal information to:

• respond to your enquiries;
• contact you regarding your request;
• provide information about our services;
• arrange contact with a financial adviser;
• provide financial services where appropriately engaged;
• assess or verify information you provide;
• establish wholesale or sophisticated investor status where relevant;
• comply with legal and regulatory obligations;
• maintain appropriate business and compliance records;
• manage complaints or disputes; and
• prevent fraud or unlawful activity.

We will generally only use your information for the purpose for which it was collected or for a related purpose permitted by law.

5. Disclosure of Personal Information

Information submitted through the website may be provided to:

• licensed financial advisers;
• authorised representatives or relevant Alphabet Private Wealth staff;
• professional advisers;
• financial product providers or financial institutions where relevant to a requested service;
• technology or administrative service providers;
• regulators or government authorities where required or permitted by law; and
• other parties where you have authorised us to do so or where disclosure is otherwise permitted or required by law.

Alphabet Private Wealth does not sell personal information.

6. Overseas Disclosure

The Alphabet Private Wealth website is not intended to maintain an overseas database of personal information submitted through its online forms.

Information submitted through the website is intended to be transmitted to the relevant licensed financial adviser or authorised/relevant Alphabet Private Wealth staff member.

However, the operation of a website and electronic communications may involve third-party technology, hosting, security, telecommunications or email infrastructure.

Where personal information is disclosed to an overseas recipient, Alphabet Private Wealth will take reasonable steps to comply with the requirements of the Privacy Act 1988 (Cth), including Australian Privacy Principle 8 (APP 8).

7. Website Security

We take reasonable steps to protect personal information from misuse, loss and unauthorised access, modification or disclosure.

We may use appropriate technical and organisational security measures, including secure connections, access controls and other security measures appropriate to the circumstances.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

8. Cookies and Website Analytics

Our website may use cookies or similar technologies to support website functionality, security, performance and analytics.

These technologies may collect basic technical information about how visitors use our website.

They are not intended to create a permanent database of personal financial information submitted through our online forms.

9. Access and Correction

You may request access to personal information that Alphabet Private Wealth holds about you.

You may also request that we correct personal information if you believe it is inaccurate, incomplete or out of date.

We may need to verify your identity before providing access to or correcting personal information.

Where information submitted through the website has already been transferred to a licensed financial adviser or another relevant entity, your request may need to be directed to that entity.

10. Privacy Complaints

If you believe that Alphabet Private Wealth has not handled your personal information in accordance with applicable privacy laws, you may contact us using the details below.

We will review your complaint and respond within a reasonable period.

If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC).

11. Third-Party Websites

Our website may contain links to third-party websites.

Alphabet Private Wealth is not responsible for the privacy practices, security or content of third-party websites.

We recommend reviewing the privacy policy of any third-party website before providing personal information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, technology or legal requirements.

The current version will be published on this website together with the relevant Last Updated date.

13. Contact Us

For questions about this Privacy Policy, or to request access to or correction of your personal information, please contact:

14. Acknowledgement of Country

Alphabet Private Wealth acknowledges Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which we work and live.

We pay our respects to Elders past and present.